APEKSHA JAIN 

We are an emerging clothing brand based in Jaipur, which beliefs in contemporary values and modern fashion. The essence of our label lies in reinforcing the charisma of the modern woman and allowing her to express herself in a way that transcends contemporary design ideology. From adopting sustainable and old methods during the creation of our collections to working with local artisans and staying rooted.

Our collections are refreshing, with a modern, edgy take on ethnic-wear. Seamlessly translating Jaipur’s royal heritage and tradition into the collection by infusing a fresher more upbeat aesthetics into traditional artisanal methods of creating clothes.